As a leading provider of multi-channel customer experience and contact center solutions, Genesys used a cloud-first strategy to support its end-to-end integration and data management requirements. Recently, Kris Krishan, VP of Applications for Genesys, shared the company’s approach during the Gartner Application Architecture, Development and Integration (AADI) summit in Las Vegas.
Krishan explained how Genesys:
- rapidly and cost-effectively gained up-to-date information across the organization
- reinvented the economics of integration and MDM using Dell Boomi iPaaS
- extended its cloud ERP as a business-critical information repository
The result? Complete, accurate, and up-to-date information that’s now accessible to key business functions across the company.